Not only KPI analysis but also deep listening to the client’s needs, quality insights, and analysis of the customer journey through the channel ecosystem. A tailor-made approach to create an Amazon strategy based on real operational needs, fully integrated with the brand’s communication and marketing strategies.

To be competitive within a given marketplace, brands need to identify the correct KPIs and find new ways to improve results, identify issues, and recognize opportunities. Day by day. Improved performance isn’t just about sales; it’s also about increased margins, profitability, and exposure to achieve steady results. For Maggioli, an improved performance within the marketplace was reached by extending brand awareness past the field of corporate publishing. How? Through tailored strategies for ADV campaigns, offer diversity, CPC campaign optimization, and better ranking of Maggioli titles via SEO optimization tools.